Insure, Mania.
Obsessed with Insurance.

What is special about this domain name?

Or why

The idea is clear here. I would only motivate the choice of this for a brand in the insurance industry by reinforcing how I would use it. I am not expected to proffer business ideas but to pick names and explain why I picked them

I picked this name because it is hyperactive or dynamic if you prefer that. It is especially perfect for a business or project that doesn’t want to fit with the usual (bored out) others in the business. If you’ve got something that is disruptive in the industry, even in a little way then this domain name is worth a try.

Your potential clients? Those who worry. Provide some peace of mind by offering a way to insure all they are worried about. I won’t be saying more than that about the business idea that could fly with this.

InsureMania can go far enough as naming an app, a game for instance. Oops there I go giving ideas. Anyway you can go ahead to acquire the name and launch your dream thing in the insurance industry. is good for a website, a blog, or an app.

Features of a good business name (InsureMania)

  • The name should not be long, so this has 11 characters.
  • The name should be easy to understand, pronounce, and spell.
  • Great keyword mix – insure, and mania.
  • Allows diverse business offerings – could be offering products, services, or simply information.

Industry: Finance and Insurance, Insurance Agencies and Brokerages, Insurance Carriers (e.g. Direct Health and Medical), Brokers.

Branding tip #9

The basic function of business is to sell products. There are many ways in which this can be done. One way is to improve the product; another way is to develop a need for the product; another is to improve the package; still another is to improve the description of the product. Each of these devices for selling the product was more superficial, more cosmetic than the one before it.

Probably the most superficial and the most cosmetic, and yet the most succinct and powerful device for selling a product, resides in choosing a name for the product. I would like to submit evidence that whoever it is that goes about naming products is aware of all five levels of linguistic analysis (phonology, orthography, morphology, syntax, and semantics), and that the resulting names are usually a merger of these five levels, each functioning in relation to the others in a sophisticated and complex language game.

Language play in advertising – linguistic invention in product naming.
Don L. F. Nilsen.
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