You may think that lacking an exact match social media handle is confusing for people. However, in most cases, your customers will have little trouble finding you on social media, even if you do not have an exact match handle.
There are a few reasons why this is the case:
- Your name matters more than your handle.
- Many businesses don’t have social media handles and it does not inhibit their success.
- People probably won’t have trouble finding your business on social media regardless.
- There are plenty of ways to get around exact match handles.